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The REport

In times of crisis, the power of social media becomes ever more apparent. After the devastating earthquake and subsequent tsunami in Japan, residents flocked online

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The REport

Can you imagine having an audience of 1.5 billion? The total eclipse of the moon last night, a spectacle that hasn’t coincided with the Winter

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The REport

First, let’s take a moment to pause and reflect on the significance of today’s anniversary and those who fight and have fought to protect our

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The REport

You have to admire Delta’s embrace of social media.  The company recently gave customers the option of buying tickets via Facebook through its new “Ticket

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The REport

Let’s get the sad news out of the way first. Last week, Twitter’s oldest user, Ivy Bean, a 104-year-old English woman died. She’ll be sorely

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The REport

So you’re already using social media to communicate with potential home buyers and sellers. Now what? LinkedIn now provides a new feature which allows people

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The REport

With Twitter and LinkedIn making notable moves in the advertising space last week, FourSquare is trying to join in the action with the addition of

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The REport

The biggest advertising and social media news from the past week was perhaps Twitter’s new and long-awaited advertising platform, created in an effort to monetize

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What Happens when Your Identity is Confused with Others?

Unless you have a very unusual name, chances are there are several other people in the world that share your first and last name. This is kinda neat, but what if your name twin doesn’t do the honor justice?

Before the Internet, you may have never known. Now a simple Google search can lead to all kinds of misunderstandings. What if a client runs a Google search and instead of you turning up, your name twin does?

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Using Target Marketing to Attract Agents

Those responsible for attracting new agents to their offices have certainly been challenged by today’s real estate market. A look at the decline in NAR membership only adds to the discouragement many recruiters are feeling. So let’s regroup.

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