Janet Whitehead, Broker Services Manager at Better Homes and Gardens® Real Estate, was joined by various Better Homes and Gardens® Real Estate panelists for a conversation about Pride in Real Estate. Panelists: Robert Ellington – Better Homes and Gardens Real Estate The Shanahan Group Tamera Martinez – Better Homes and Gardens Real Estate Universal & Better Homes and Gardens Real …

If you want to dominate your local market, you need to think of real estate marketing as a year-round strategy. That is, each season should highlight unique approaches to community engagement. Summer, fall, winter, and spring offer fantastic opportunities to connect with your neighborhood in memorable ways. Below, we provide a year’s worth of marketing tips to add to your …

Trends data shows that interest in art studios, wine cellars, home bars, and other dedicated activity centers has increased exponentially, while theaters, offices, and gyms are also home features gaining popularity. Home staging efforts, then, should focus on creating these types of spaces to attract buyers. Prices for these projects fall into quite a vast range depending on a homeowner’s …

When readying a listing to appeal to new homeowners, consider revamping a home’s landscaping to attract green buyers. Water conservation is important to many people these days and trends show eco-friendly landscape designs are the go-to choice across the country. With many cities and states in various stages of drought, and growing attitudes that value treading lightly on the planet, …

Diversity isn’t just about gathering diverse people; it’s gathering diverse perspectives that create a culture of success for the company, its employees, and its customers. In today’s episode of the Be Better podcast, Donald is joined by broker realtor at Better Homes and Gardens® Real Estate Premier, Thai Nguyen, to discuss his approach to creating a diverse culture (and how you can …

Over the course of the Be Better Podcast, Donald and Kim have had the opportunity to interview many great people to understand how they’ve achieved their personal and professional success. In today’s episode, we revisit some of our favorite episodes and the takeaways we can apply to our own lives. Our mindset toward life can be a powerful motivator: Josh McGrath stressed how …

Marketing, when done correctly, is a powerful contributor to a business’s success. Today’s episode of the Be Better Podcast features Better Home and Garden Real Estate’s Marketing Award recipient Brittney LaHayne to discuss her tactics and strategy behind a successful marketing strategy. The secret? Brittney dedicates her entire marketing to past business. She set up a program teaching people how to …

Entrepreneurship is where passion and hard work collide. Today’s guest on the Be Better Podcast learned this lesson firsthand at 16 years old when he dropped out of school to pursue digital marketing. Now a founder and CEO of one of the UK’s fastest-growing digital marketing agencies, he has built an empire through the hard work and passion that got him started.  …

In today’s episode of the Be Better Podcast, Kim and Donald are joined by “the dream team architect” Veronica Romney. She and Donald discuss her approach to entrepreneurship and the struggles entrepreneurs face in their daily lives. Veronica’s introduction to entrepreneurship: Once Veronica had her first son, she and her husband wanted to center their work lives around their family rather than …

Gail Long of Better Homes and Gardens Real Estate Lifestyles Realty shares her thoughts on what the Better Homes and Gardens® Real Estate brand represents to her and her clients. Tell us a little about yourself. How long have you been in Real Estate and how did you find yourself at your BHGRE Lifestyles Realty? I am a wife (my husband and …