Creating a WOW Customer Experience Every Time
In an industry where the average consumer does not buy a home on a daily, weekly or even monthly basis, creating a memorable experience is a must.
In an industry where the average consumer does not buy a home on a daily, weekly or even monthly basis, creating a memorable experience is a must.
Earlier this year we took a group of our franchise owners on a tour of the Zappos offices in Las Vegas. It was an interesting
Facebook made its “awesome” announcement last week, introducing video-chatting service Skype into the site. Do you find this “awesome”?Step aside, Myspace. LinkedIn is now the
In my last blog I opened a discussion on customer exit surveys. In this edition, I would like to start discussing how to find out
Exclusive interview with visionary, game changer and ground breaking entrepreneur Craig Newmark (the Craig in Craigslist.org) – Sherry uncovers his thoughts on customer service, public service
Google is yet again making our lives easier. Now, you don’t have to search for iPhone or Android apps of interest, as they will be
Last week, Steve Murray and Nicolai Kolding closed out the REAL Trends Gathering of Eagles conference in Dallas, TX with a presentation highlighting, in their
This week began with the bombshell regarding NAR/RPR that was first reported last Friday by Brian Boero of 1000watt titled: RPR Madness: NAR unleashes national
As the business continues to change and consumers demand a different type of interaction between themselves and the real estate professional the techniques and responsibilities of lead generation will also continue to evolve.
Can small businesses be just as successful using social media as the big brands like Ford, JetBlue and Comcast? “Absolutely” according to Casey Yandle at
Have you ever stayed at a Ritz Carlton Hotel? Bought a pair of shoes, or returned them at Zappos? These two companies immediately come to mind when you think about exceptional customer service. While the two companies couldn’t appear to be more different, when you drill down, they are very much alike in their core values and business and leadership principles.
Providing exceptional service begins with understanding the customer. In case you haven’t noticed, the needs of the customer have changed a lot in the past few years, and will continue to evolve. Creating an exceptional customer experience doesn’t mean you have to be twice as good as your competitor, just be a little better. That’s easy if you have the right culture in place.
No I am not talking about ‘swine flu’. Reading an article this morning by Dan Heath and Chip Heath (the book Made to Stick has
Better Homes and Gardens® Real Estate is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Anywhere Real Estate, a global provider of real estate services.
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