Real Estate Resource Roundup – 12/18/15

Real Estate Resource Roundup –

Ho ho ho!

Did you hear that? It sounds like Santa brought an early Christmas gift – the Real Estate Resource Roundup! Catch up on the latest news and industry updates, and then have yourself a merry Christmas from BHGRE®.

A Homebuyer’s Guide to Federal Policy on Mortgage Lending
Federal policies affecting mortgage lending have seen many changes in the wake of the subprime mortgage crisis that began in 2007. Help clients sort through the complications of mortgage lending.

What the Fed’s Move Will Mean for Mortgage Rates
With the rate hike, homeowners will face higher rates, affecting both the cost of borrowing and the price of homes across the country. But don’t get bent out of shape: the impending increase doesn’t mean you need to rush to buy or sell a house.

Holiday Sales: Real-Estate Deals Often Surge in December
With fewer listings for sale, some last-minute shoppers go on the hunt for bargains, while others take advantage of tax benefits for year-end planning. For luxury real-estate agents, whose weekend getaways might cost them a six-digit commission, vacation is a relative term.

Going Beyond Tech with Millennial Buyers: Transparency, Communication & Information Are Essential
The largest generation in history is entering the real estate market, and they expect more than just technology! Learn what traits matter most to your millennial buyers.

U.S. Housing Starts Top Forecast on Single-Family Homes
New-home construction in the U.S. rebounded in November, led by gains in single-family dwellings that signal the residential real estate industry will continue to support growth in the world’s largest economy.

Mortgage Refinances Up One Percent on Rate Fears
Total mortgage application volume decreased 1.1 percent over one week on a seasonally adjusted basis, according to the Mortgage Bankers Association. Refinance applications, however, increased 1 percent and accounted for 60.7 percent of all applications.

Trends That Will Change How Companies Use Social Media In 2016
There are now more than 2 billion active social media users worldwide, and that sum is growing at a brisk clip of 25% each year, and businesses are taking notice! Find out what trends should be impacting your social media marketing plan for the new year.

How to Improve Your Content-Marketing Strategy in 2016
Content marketing can produce amazing results when done correctly, and with 2016 right around the corner, it’s the perfect time to make sure your strategy is mapped out.

In case you missed it here on Clean Slate, we sat down with the BHGRE agent making huge waves in the digital marketing realm, Better Homes and Gardens Signature Service top producer and agent Jeff O’Leary! And if you have a few minutes, please participate in our “Real Estate and Social Media” survey. We’d like to find out how you’re using social media to build your business, and if you’re not, we’d love to know why. You’ll also get early access to our Whitepaper! As always, be sure to follow #BHGRE on Facebook and Twitter for more updates.

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