Thinking About Marketing Strategically
[From an interview with Marc Davidson and Brian Boero] The Brokerage behind today’s office needs to approach the marketplace like a media company. If the newspaper
[From an interview with Marc Davidson and Brian Boero] The Brokerage behind today’s office needs to approach the marketplace like a media company. If the newspaper
1. Include it in your strategic plan. How many years prior to retirement should there be a plan? Right now is as good a time
In my last blog I opened a discussion on customer exit surveys. In this edition, I would like to start discussing how to find out
A succession plan is as important as life insurance. Please consider your options as early as possible in your tenure. If Buffet were to retire
Each summer for the last several years I’ve packed my bags and headed to San Francisco for the annual Inman Connect conference. This is one
Better Homes and Gardens Real Estate is happy to once again participate as the diamond sponsor of this year’s Real Estate Connect San Francisco Conference
This is the third ‘week before’ Inman Connect that the Better Homes and Gardens Real Estate team has prepared for.The 2008 week before Inman was
We tell our agents the number one thing they must do to get more business is prospect, prospect, and then prospect some more.
As is true with everything in business, the issue of reducing office size cannot be viewed in a vacuum. If you decide that reducing office
Several years ago I was asked to participate in a Habitat for Humanity project. It was a day when only women were to work on a home that was being built for a single mother in Hartford, CT, and I was proud to participate.
I participated with several agents from my office and upon arrival we were met by the local builder who provided each of us with a carpenter’s apron, a hammer, nails, a tape measure and our assignments. Mine was to hammer floor boards. The builder barked out instructions, demonstrated with a few swings of his hammer and left me to my work which I took on with feverish excitement.
I often find myself in conversations about the dynamics between real estate agents, brokerage owners/managers and the consumer. Frequently I’m asked to debate whether our
Economic forecasts are an interesting thing to consider. Exactly 3 weeks ago, I read several forecasts that stated that the market was indeed recovering and
Better Homes and Gardens® Real Estate is a dynamic real estate brand that offers a full range of services to brokers, sales associates and home buyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Anywhere Real Estate, a global provider of real estate services.
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