Real Estate Resource Roundup: Top Stories of the Week, 5/31/2014

News on an iPad in a coffeeshop

Happy Saturday morning! Welcome to this week’s Real Estate Resource Roundup – short and sweet, so you can get out there and start the busy weekend!

Pending Sales of U.S. Existing Homes Increased 0.4% in April
Contracts to purchase previously owned homes rose for a second month in April, a sign the residential real estate market is stabilizing after a weak start to the year.

America’s growing housing affordability gap
When it comes to buying a home, America’s affordability gap is growing ever wider.

Hear it Direct conference: Brand matters to consumers, but not necessarily the agent or brokerage brand
The recent Hear it Direct (HID) conference in Austin, Texas, was packed with powerful strategies based upon direct consumer feedback. Whether you want to be more effective at marketing or pricing properties, these ideas represent some of the best ways to grow your real estate business.

Greenbacks rule: All-cash deals hit 43% of total home sales in 1Q
An all-time high of 43 percent of total homes sales are cash-only purchases, with downsizing baby-boomers being partially responsible.

How to create a ‘sticky’ brokerage with a spirit of community, loyalty and success
Great video on creating a “sticky” brokerage – includes our very own, Joseph Rand of Better Homes and Gardens Real Estate Rand Realty.

Real estate group named one of top 100
BHGRE The Masiello Group was named one of the top 100 largest real estate companies in the United States by REAL Trends 500.


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