Walk-in master closets, energy-efficient lighting and appliances, eco-friendly wood flooring and tucked-away functional spaces. These are the best new home features of 2020 and they are the must-haves that are sure to be on your clients’ lists. So, smart agents should start scanning their local inventory with eyes focused on these top requirements. According to the National Association of Home …

There are many reasons buyers might need to purchase a home sight unseen, including job transfer from another state and the inability to view a home due to challenging social times, such as in the case of the coronavirus pandemic. Although it is scary to buy a home without being able to inspect it in person, it is possible, especially …

Join us LIVE on Tuesday, June 30th at 1:00 p.m. ET as we celebrate the close of Pride Month with Realogy’s first-ever REALPride Virtual Pride Parade! This celebratory event features co-hosts including President & CEO of Realogy Franchise Group John Peyton and Sherry Chris, President and CEO of Better Homes and Gardens Real Estate, as well as a special performance …

The best of the best has been announced! 2020 REAL Trends America’s Best Real Estate Professionals ranks the most productive and successful agents. We are thrilled at how many of our BHGRE® affiliated agents ranked so highly!   Nearly 14,500 U.S. real estate sales associates from all over the country are featured in America’s Best. Those ranked are among the top ½ of 1% of 1.4 million real estate professionals in the United States.     Congratulations to …

This summer people are spending more time at home with their families rather than traveling and entertaining. Meredith Corporation, publishers of Better Homes & Gardens magazine, put together an Insights Report which revealed that homeowners are finding solace spending time sprucing up and improving their homes. You can take advantage of these insights listed below when creating blog content or …

Better Homes and Gardens® Real Estate is proud to announce the affiliated agents and teams recognized in this year’s REAL Trends Top 1000! REAL Trends + Tom Ferry The Thousand, highlights the top one-tenth of one percent of more than 1.4 million licensed Realtors® nationwide. We are thrilled so many agents and teams have been recognized for their talents and successes. Congratulations and well-done!   Agent-Owned Brokerage by …

Few real estate agents imagined a time when a traditional open house would be impossible to plan. Successful agents also recognize the need to be flexible when times change. These unique ideas for an open house will help people who are buying a house make educated and confident decisions. Keep It Small Open houses can be a small gathering with …

Going green has become a way of life rather than a choice. Savvy real estate agents are learning about the green housing market to corner this growing niche. Eco-friendly options help preserve natural resources and lower utility bills because of their modern efficiency. Discover eight facts agents should know about the green housing market before selling houses to eco-enthusiasts. Green …

As working remotely becomes the temporary norm, agents and brokers are faced with new challenges. Attracting top talent and selling houses are activities usually conducted in-person. How can you add the personal touch to online communication? Discover effective ways to grow your real estate business in a virtual world. Optimize Existing Content A simple way to expand your current virtual …

Each interaction an agent has with a client has the potential to yield future business. Past clients come back and refer other clients to a trustworthy agent. Rental clients may have great potential to become profitable buyers in the future. Renters have many reasons why they choose not to buy a home. Discover eight savvy strategies to turn rental clients …