Americans love to shop online, and they’re buying more with their PCs and mobile devices every year. A recent retail study predicts that online spending
The snow blanketing the northeast truly made a remarkable winter wonderland (well… for those not stuck in airports). To keep warm, it seems, many people
Direct marketing, both digital , and physical, may be going through every shortening lifecycles of reinvention, but it is still an integral part of the marketing mix, particularly when building relationships with consumers over time. While the popular trend is increasingly in the direction of the digital arena – social networks, email, blogs, purls etc, there is still a certain level of trust that people give what is written on paper that is often higher than what they read online.