Agents of the Future … Today

A friend’s Facebook post announced her successful completion of the real estate licensing exam. She is enthusiastic and anxious to get started at her new firm. Any firm would benefit by having her.

Agents of the future are entering the business today. What words of wisdom would you give? My message to her follows.

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Engaging New Talent Online

Gen X and Gen Y are not looking for static information on web pages – they are looking for interaction and engagement. They want to do things like watch video, take career simulations and attend virtual career events. You need to provide them with information that answers their questions about a career in real estate and gets them engaged with your company.

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