{"id":7229,"date":"2011-10-18T13:42:42","date_gmt":"2011-10-18T18:42:42","guid":{"rendered":"https:\/\/bhgrealestateblog.com\/?p=7229"},"modified":"2024-12-30T11:12:28","modified_gmt":"2024-12-30T16:12:28","slug":"the-report-77","status":"publish","type":"post","link":"https:\/\/bhgrecareer.com\/bebetterblog\/the-report-77\/","title":{"rendered":"The REport"},"content":{"rendered":"

You know that Facebook friend who updates their status so much you feel as though you know a little too much about their life (i.e. every meal, waking thought, etc) \u00a0– and not in a good way? Well, it is vital that your brand\u2019s social campaign not replicate this behavior. An article in Advertising Week suggests that brands should avoid publishing a constant stream of content \u2013 <\/span>dubbed \u201cupdate overload\u201d<\/span><\/a>\u2013 as they face the risk of being considered annoying and move followers to hide subsequent updates. Of course, presence is important, but find that balance!<\/span><\/p>\n

Is your car connected<\/a>? If you are not driving around in the 5{0a8e414e4f0423ce9f97e7209435b0fa449e6cffaf599cce0c556757c159a30c} of new cars that are connected to the Internet today, give it a few years. According to the president of AT&T\u2019s Emerging Devices business, within three to five years 100{0a8e414e4f0423ce9f97e7209435b0fa449e6cffaf599cce0c556757c159a30c} of new cars<\/a>\u00a0will have connectivity. This gives an entirely new meaning to a mobile office and a great innovation for the real estate agent who is constantly on-the-go!<\/span><\/p>\n

\"\"Previously, those living in some rural areas of America and southern Canada had \u201cslow and expensive options for connecting to the Internet,\u201d <\/span>FORTUNE reports.<\/span><\/a>Well, not any longer. A new satellite hitting orbit this week will allow for 10 times the speed of service. A much-welcome announcement for those being affected, I am sure.\u00a0\u00a0\u00a0<\/span><\/p>\n

Switching topics now to an article in <\/span>Advertising Age<\/span><\/a>\u00a0that looks at the makeup of the typical American household. The 2010 Census \u2013 still revealing interesting gems – shows that a traditional married couple with children comprises just 20{0a8e414e4f0423ce9f97e7209435b0fa449e6cffaf599cce0c556757c159a30c} of households, and that over 45 million women are today\u2019s \u201chouseholders.\u201d What does this mean for you? Consider that your clients may not always be the average family with \u201c2.5 children,\u201d as may have been the case in the past.\u00a0 The \u201ctypical\u201d house hunting audience is like to be shifting as well, and thus, you need to be able to show a range of properties to fit different demands.<\/span><\/p>\n

In closing, the increasingly digital world we live in is showing new implications of how we pass on our \u201cpossessions\u201d to heirs, according to a British study at least. About 11 percent of survey respondents plan to leave a <\/span>\u201cdigital inheritance\u201d<\/span><\/a> of passwords and usernames so loved ones can access their cloud-based assets such as music and photos.\u00a0 Interesting! <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

You know that Facebook friend who updates their status so much you feel as though you know a little too much about their life (i.e. every meal, waking thought, etc) \u00a0– and not in a good way? Well, it is vital that your brand\u2019s social campaign not replicate this behavior. An article in Advertising Week […]<\/p>\n","protected":false},"author":181,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[1071,2691,5571,8181,14041,15481,15501],"class_list":["post-7229","post","type-post","status-publish","format-standard","hentry","category-commentary","tag-advertising-age","tag-att","tag-british-study","tag-clients","tag-facebook","tag-fortune","tag-fortune-reports"],"yoast_head":"\nThe REport - Better Homes and Gardens Real Estate Be Better Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bhgrecareer.com\/bebetterblog\/the-report-77\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The REport - Better Homes and Gardens Real Estate Be Better Blog\" \/>\n<meta property=\"og:description\" content=\"You know that Facebook friend who updates their status so much you feel as though you know a little too much about their life (i.e. every meal, waking thought, etc) \u00a0– and not in a good way? 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