{"id":6811,"date":"2011-06-28T15:43:07","date_gmt":"2011-06-28T20:43:07","guid":{"rendered":"https:\/\/bhgrealestateblog.com\/?p=6811"},"modified":"2024-12-30T11:12:45","modified_gmt":"2024-12-30T16:12:45","slug":"the-report-57","status":"publish","type":"post","link":"https:\/\/bhgrecareer.com\/bebetterblog\/the-report-57\/","title":{"rendered":"The REport"},"content":{"rendered":"

Calling all runners! \u00a0In a great example of the power of the Internet, thousands of runners in hundreds of cities have signed up to participate in the Global Group Run<\/a> on July 9th, organized through a partnership of RunKeeper and Meetup.<\/p>\n

Without question, LinkedIn has become an important tool for the job hunter and companies looking to hire. \u00a0Recognizing this, employment site Monster.com<\/a> has launched BeKnown<\/a>, a jobs network app for Facebook<\/a> that allows users to import content from LinkedIn profiles<\/a> to manage on Facebook. \u00a0Having been kept relevantly separate, it will be interesting to see if and how the consumer will merge their personal and professional lives \u2026<\/p>\n

Do you consider yourself an influencer<\/a>? \u00a0You can now prove it as startups are rating influencers <\/a>based on engagement and motivation on Twitter, Facebook and LinkedIn, not just followers and connectors.\u00a0 What\u2019s your score?<\/p>\n

In advertising news, location is all the rage. According to a recent survey, advertisements on location-based apps will account for over one-third of all mobile ad spend<\/a> by 2015. \u00a0How can you take advantage of the location trend?<\/p>\n

Mexico has suffered this vacation season, as reports of its drug war and subsequent violence and kidnappings are keeping tourists away.\u00a0 The company\u2019s tourism board is embarking on a branding campaign to lure vacationers back to its beaches and engaging in a public relations push to combat the negative stories, according to Ad Age. <\/a> The man leading the charge is hopeful that word-of-mouth will be the best tool. In our industry, word-of-mouth is extremely important for referrals. \u00a0How successful do you think it can be to change America\u2019s negative perception of the country?<\/p>\n

In what is dubbed the Oscars of the advertising industry, the 58th Cannes Lions festival<\/a> took place last week. In a gathering that before simply recognized the best of the best in the space, the gathering has become a “festival of creativity”<\/a> with the large agencies meeting with executives of technology companies like Facebook and Google. The highlights focused on personalization and customization of content.<\/a> This is one of my favorite industries to follow, not only for the creativity but more so the rapid change it is undergoing as new technologies continue to be introduced.<\/p>\n

Have a great week.<\/p>\n","protected":false},"excerpt":{"rendered":"

Calling all runners! \u00a0In a great example of the power of the Internet, thousands of runners in hundreds of cities have signed up to participate in the Global Group Run on July 9th, organized through a partnership of RunKeeper and Meetup. 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