{"id":33411,"date":"2019-10-10T11:39:32","date_gmt":"2019-10-10T15:39:32","guid":{"rendered":"https:\/\/bhgrealestateblog.com\/?p=33411"},"modified":"2024-12-30T11:03:30","modified_gmt":"2024-12-30T16:03:30","slug":"horse-property-for-sale","status":"publish","type":"post","link":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/","title":{"rendered":"Seven Savvy Ways to Market Horse Property for Sale"},"content":{"rendered":"\n<p>Equestrians put their horses first and expect the\nbest property for a competitive price. Agents working with equestrian sellers\nand buyers should be knowledgeable about the care of horses and what appeals to\nthis niche market. Discover seven savvy ways to market horse\nproperty for sale to lasso in those buyers and bring them to the finish\nline on closing day.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Stage the Property to Attract Equestrian Buyers<\/h4>\n\n\n\n<p>Much like any other property, horse properties\nshould be staged to attract buyers and command the highest possible price.\nAgents must get to know the details that matter to equestrian buyers, then\nencourage the sellers to prepare the property accordingly. Areas to improve:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Horse lovers expect the\nfence to be intact, so fix old boards, replace broken sections, check all locks\nto ensure the highest level of security, and paint wood fencing for a fresh\nlook;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>clean out the barn to\neliminate cobwebs in the corners and sweep away debris then add fresh shavings\nto the stalls and put out rubber mats before showings;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>mow, trim, and muck the\npastures and turn out areas to create a pastoral  setting where horses can roam;<\/li><li>drag and manicure the\narena to appeal to competitors who use this space;<\/li><li>get rid of clutter and\npersonal items so potential buyers can imagine themselves at the property; and &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>clear access paths to the barn, pastures, and arena to\nensure vets, trainers, and horse owners can get to the animals in any weather.<\/li><\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">Keep Large Properties on Your Radar<\/h4>\n\n\n\n<p>A vast property for sale not currently used for\nhorses may have the potential for this use. It can take years to find or sell\nhorse properties in this narrow niche market. Creating opportunities is crucial\nfor agents to remain profitable. Consider features to look for, such as:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>rolling grounds with\nproper drainage;<\/li><li>outbuildings that could be\nrenovated into barns, or the space to build a barn;<\/li><li>secure fencing, preferably\nwood, to enclose the property and ensure horses stay where they belong;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>A sufficient amount of\nland to qualify as a horse farm, based on the county&#8217;s &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; regulations; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>agents should be familiar\nwith equine safety, health care, and state laws to ensure the property is the\nright fit; and<\/li><li>sellers who understand the potential of marketing the land\nand buildings as potential horse property for sale.<\/li><\/ul>\n\n\n\n<p>Conversely, there are also conditions that would\nmake a property unsuitable for equestrian buyers, including:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Inefficient drainage,\nsteep sloping areas, dense woods, and rocky soil are poor &nbsp;&nbsp;&nbsp; conditions for maintaining horses;<\/li><li>Inadequate space and areas\nfor storing horses, tack, feed;<\/li><li>Inaccessible to trailers,\nvets, farriers, and other important people and equipment;<\/li><li>No space for parking large\nvehicles, such as tractors;<\/li><li>Poor escape routes in the\nevent of a storm or flood; and&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/li><li>No fencing or a broken-down fence that needs replacement.<\/li><\/ul>\n\n\n\n<p>Effective marketing begins with property suitable\nfor equestrian use based on law and common sense. Equestrian agents must know\nthese details to help sellers market their properties.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Spend Time With Equestrians<\/h4>\n\n\n\n<p>Agents marketing horse property for sale must spend\ntime with equestrians. Visit the local feed store and get to know horseback\nriding trainers, groomers, and instructors. Hang out at the racetrack, join an\nagricultural group, and get to know the hot spots where horse lovers spend\ntime. Interacting with horse owners helps agents understand their needs,\nconcerns, and current market trends. Plus, agents are building a network of\npotential buyers and sellers.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Corral the Right Keywords for Online Content<\/h4>\n\n\n\n<p>Unlike residential homes, horse properties sell\nslowly. Many are located in rural areas with minimal visibility. Getting eyes\non these listings is crucial \u2013 and one of the best ways to do it is digital\nmarketing. Use Google Analytics to find keywords that attract people searching\nfor these properties. Remember to interweave relevant keywords into the online\ncontent naturally. Harness the power of SEO to market horse\nproperty for sale. Create a website or page for the property. Write blog\nposts with photos and a video tour of the house, buildings, and land. Then\nshare these pages and posts on social media. Better Homes and Gardens\u00ae Real\nEstate agents enjoy access to<a href=\"https:\/\/greenhouse.bhgre.com\/content\/BHGRE\/en\/content\/marketing\/social_media\/social-media-overview.html\"> <\/a><a href=\"https:\/\/greenhouse.bhgre.com\/content\/BHGRE\/en\/content\/marketing\/social_media\/social-media-overview.html\">social media<\/a> accounts that attract attention\nfrom a wide range of potential clients.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Craft Detailed Descriptions with Emotional Appeal<\/h4>\n\n\n\n<p>Go beyond generic descriptions for MLS. Craft a<a href=\"https:\/\/bhgrealestateblog.com\/how-to-write-a-captivating-property-listing\/\"> <\/a><a href=\"https:\/\/bhgrealestateblog.com\/how-to-write-a-captivating-property-listing\/\">detailed listing\ndescription<\/a>\nproviding specific features of the horse property. From the materials used to\nconstruct the farm to property size and legalities, transparency draws\nqualified buyers who want this type of place. Include emotive language to reach\nout to horse owners. Focus on what benefits the property offers horses to keep\nthem safe, healthy, and happy. Mention if the property has access to federal\ntrails or other usable trails for horseback riders. Add relevant keywords to\nthe description, title, and metadata to attract search engines and possible\nbuyers.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Paint a Pastoral Setting With Professional Photos<\/h4>\n\n\n\n<p>Professional photos can grab the attention of\nout-of-state and international buyers looking for horse properties. Include\ncolorful images of all the areas of the house, barn, outbuildings, arena, and\nland. Virtual and video tours provide an overview of the property that draws\nbuyers into its appeal. Reach out to buyers with a video tour showing the<a href=\"https:\/\/www.marthastewart.com\/246151\/marthas-stable\"> <\/a><a href=\"https:\/\/www.marthastewart.com\/246151\/marthas-stable\">comforts of the\nstable<\/a>. Consider\nhiring a pro to take aerial photos that show the layout of the property so that\nbuyers can picture their horses -and themselves &#8211; living there.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Include Old School Marketing Methods<\/h4>\n\n\n\n<p>Many people still get updates via old school\nmethods, especially in rural areas with a slower pace. Make phone calls and\nattend community meetings to connect with people in the neighborhood who are in\nthe agricultural industry. And remember to hand a business card to everyone you\nmeet. Create beautiful flyers with plenty of photos to advertise the property.\nFind out the most popular local publications and place descriptive ads.\nConsider placing ads in trade publications for people in the equestrian\nindustry. Agents who reach out the right way eventually realize returns.\n\nUse these smart\nstrategies to connect with equestrians and market horse\nproperty for sale. Keep learning about the equine world to develop a\nlucrative niche. After the closing day, stay in\ntouch with clients by sending holiday cards and updates. Being in the loop is a\nsmart way to get referrals and listings from other horse lovers.\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.<\/p>\n","protected":false},"author":181,"featured_media":33421,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[131,191,211],"tags":[19651,25691,34641],"class_list":["post-33411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-real-estate-marketing-2","category-sales-tips","tag-horse-properties","tag-market-horse-property","tag-real-estate-marketing"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate<\/title>\n<meta name=\"description\" content=\"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate\" \/>\n<meta property=\"og:description\" content=\"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\" \/>\n<meta property=\"og:site_name\" content=\"Better Homes and Gardens Real Estate Be Better Blog\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-10T15:39:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-30T16:03:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"814\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Elizabeth Byrne\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Elizabeth Byrne\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\"},\"author\":{\"name\":\"Elizabeth Byrne\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/person\/cba2618c2f68146c705ea5ed10947fe4\"},\"headline\":\"Seven Savvy Ways to Market Horse Property for Sale\",\"datePublished\":\"2019-10-10T15:39:32+00:00\",\"dateModified\":\"2024-12-30T16:03:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\"},\"wordCount\":1128,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#organization\"},\"image\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg\",\"keywords\":[\"horse properties\",\"market horse property\",\"real estate marketing\"],\"articleSection\":[\"Marketing\",\"Real Estate Marketing\",\"Sales Tips\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\",\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\",\"name\":\"Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate\",\"isPartOf\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg\",\"datePublished\":\"2019-10-10T15:39:32+00:00\",\"dateModified\":\"2024-12-30T16:03:30+00:00\",\"description\":\"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.\",\"breadcrumb\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage\",\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg\",\"contentUrl\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg\",\"width\":1000,\"height\":814},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/bhgrecareer.com\/bebetterblog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Seven Savvy Ways to Market Horse Property for Sale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#website\",\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/\",\"name\":\"Better Homes and Gardens Real Estate Be Better Blog\",\"description\":\"Insights into the Real Estate Industry\",\"publisher\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/bhgrecareer.com\/bebetterblog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#organization\",\"name\":\"Better Homes and Gardens Real Estate Be Better Blog\",\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2021\/11\/BHGRE_bug.png\",\"contentUrl\":\"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2021\/11\/BHGRE_bug.png\",\"width\":76,\"height\":76,\"caption\":\"Better Homes and Gardens Real Estate Be Better Blog\"},\"image\":{\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/person\/cba2618c2f68146c705ea5ed10947fe4\",\"name\":\"Elizabeth Byrne\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g\",\"caption\":\"Elizabeth Byrne\"},\"url\":\"https:\/\/bhgrecareer.com\/bebetterblog\/author\/lizbyrne\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate","description":"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/","og_locale":"en_US","og_type":"article","og_title":"Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate","og_description":"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.","og_url":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/","og_site_name":"Better Homes and Gardens Real Estate Be Better Blog","article_published_time":"2019-10-10T15:39:32+00:00","article_modified_time":"2024-12-30T16:03:30+00:00","og_image":[{"width":1000,"height":814,"url":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg","type":"image\/jpeg"}],"author":"Elizabeth Byrne","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Elizabeth Byrne","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#article","isPartOf":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/"},"author":{"name":"Elizabeth Byrne","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/person\/cba2618c2f68146c705ea5ed10947fe4"},"headline":"Seven Savvy Ways to Market Horse Property for Sale","datePublished":"2019-10-10T15:39:32+00:00","dateModified":"2024-12-30T16:03:30+00:00","mainEntityOfPage":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/"},"wordCount":1128,"commentCount":0,"publisher":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#organization"},"image":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage"},"thumbnailUrl":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg","keywords":["horse properties","market horse property","real estate marketing"],"articleSection":["Marketing","Real Estate Marketing","Sales Tips"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/","url":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/","name":"Horse Property for Sale | Better Homes and Gardens\u00ae Real Estate","isPartOf":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage"},"image":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage"},"thumbnailUrl":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg","datePublished":"2019-10-10T15:39:32+00:00","dateModified":"2024-12-30T16:03:30+00:00","description":"The experts at Better Homes and Gardens\u00ae Real Estate share seven savvy ways to market horse property for sale and get clients from signing contracts to closing day.","breadcrumb":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#primaryimage","url":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg","contentUrl":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2019\/09\/shutterstock_80753683.jpg","width":1000,"height":814},{"@type":"BreadcrumbList","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/horse-property-for-sale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/bhgrecareer.com\/bebetterblog\/"},{"@type":"ListItem","position":2,"name":"Seven Savvy Ways to Market Horse Property for Sale"}]},{"@type":"WebSite","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#website","url":"https:\/\/bhgrecareer.com\/bebetterblog\/","name":"Better Homes and Gardens Real Estate Be Better Blog","description":"Insights into the Real Estate Industry","publisher":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/bhgrecareer.com\/bebetterblog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#organization","name":"Better Homes and Gardens Real Estate Be Better Blog","url":"https:\/\/bhgrecareer.com\/bebetterblog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/logo\/image\/","url":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2021\/11\/BHGRE_bug.png","contentUrl":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-content\/uploads\/sites\/11\/2021\/11\/BHGRE_bug.png","width":76,"height":76,"caption":"Better Homes and Gardens Real Estate Be Better Blog"},"image":{"@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/bhgrecareer.com\/bebetterblog\/#\/schema\/person\/cba2618c2f68146c705ea5ed10947fe4","name":"Elizabeth Byrne","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a49eb437a2433ab9a3fa67b891eeae5e208a3bcc759e71ae9cc366f39f09260e?s=96&d=mm&r=g","caption":"Elizabeth Byrne"},"url":"https:\/\/bhgrecareer.com\/bebetterblog\/author\/lizbyrne\/"}]}},"_links":{"self":[{"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/posts\/33411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/users\/181"}],"replies":[{"embeddable":true,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/comments?post=33411"}],"version-history":[{"count":1,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/posts\/33411\/revisions"}],"predecessor-version":[{"id":67893,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/posts\/33411\/revisions\/67893"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/media\/33421"}],"wp:attachment":[{"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/media?parent=33411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/categories?post=33411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bhgrecareer.com\/bebetterblog\/wp-json\/wp\/v2\/tags?post=33411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}