{"id":27021,"date":"2019-07-11T09:00:55","date_gmt":"2019-07-11T13:00:55","guid":{"rendered":"https:\/\/bhgrealestateblog.com\/?p=27021"},"modified":"2024-12-30T11:03:38","modified_gmt":"2024-12-30T16:03:38","slug":"getting-a-real-estate-license","status":"publish","type":"post","link":"https:\/\/bhgrecareer.com\/bebetterblog\/getting-a-real-estate-license\/","title":{"rendered":"Getting a Real Estate License? How to Choose the Right Agency"},"content":{"rendered":"\n<p>Once an aspiring agent completed the required real estate education and passes the exam, it&#8217;s time\nto think about the future. While agents are independent contractors, they must\nwork on behalf of a licensed real estate broker. Is an agent getting a real estate license soon? Learn how to\nchoose the right agency for a successful future.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Examine the Environment<\/h4>\n\n\n\n<p>An agent needs to feel comfortable to be productive.\nSome agents want a hip atmosphere while others prefer a casual or professional\none. Visit local brokerages to determine the corporate culture. Consider the\nseating arrangement, location, and overall vibe. Is the office attractive and\nwelcoming or off-putting? From the receptionist&#8217;s greeting to the broker&#8217;s\nphilosophy, make sure the environment feels right.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">View the Online Presence<\/h4>\n\n\n\n<p>Every broker has an online presence. Check out the\ncompany website, blog, and social media accounts to see if they are modern,\nfresh, and optimized. Look for comments and other signs of interactive behavior\nbetween the brokerage and prospective clients. And read online reviews to\ndetermine what people think of the brokerage before deciding to work there.\nSearch for reviews at leading sites consumers read before taking action, such\nas Google and Yelp.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Consider Brand Reputation<\/h4>\n\n\n\n<p>Working for a brokerage with a recognized brand\nmakes it easier for new agents to get noticed. A respected brand means people\nwill trust the agency when they are ready to buy, sell, or rent properties.\nWell-established agencies have a memorable name, eye-catching logo, and a\nslogan that defines the mission of the business. Choose a brand that resonates\nwith local buyers and sellers, so they instantly appreciate an agent who works\nfor the company.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Boutique Agency vs. Franchise<\/h4>\n\n\n\n<p>Agents may think a boutique agency is smaller and\noffers more individualized attention to new agents. While boutique agencies\nhave unique benefits, they also quite limited. Franchise agencies provide a\nmyriad of benefits to keep agents connected and help them reach out to more\nclients. For example, multiple agency locations mean more leads. And if the\nsites are across the region or country, there are opportunities for agents to\nrelocate to another city or state seamlessly. Plus, franchise agencies have\naccess to exclusive savings on technology and other essential tools to\njump-start an agent&#8217;s career.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Support Staff<\/h4>\n\n\n\n<p>New agents are sure to have a learning curve as they\napply classroom knowledge in the field. With so much to learn and do, it helps\nto work for a brokerage with support staff. Find out if the agency provides a\nreceptionist and secretary to take care of answering phones, filing, and\nroutine paperwork. If not, the agent will be responsible for these tasks as\nwell as performing their jobs or pay to hire a secretary.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Agent Training Opportunities<\/h4>\n\n\n\n<p>The best agencies provide ongoing training\nopportunities for agents to broaden their horizons and grow their careers.\nAgents are required to fulfill a certain number of continuing education credits\nto maintain their licenses. Beyond this requirement, brokers should offer\ntraining to ensure agents understand how to use the latest technologies and\nmarketing strategies. Advanced training may be provided in-person, online, or\non-the-job.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Accessing Tools of the Trade<\/h4>\n\n\n\n<p>The best brokers have access to all the tools of the\ntrade, including the MLS, software applications, and professional photography.\nAgents should inquire about the tools provided by the broker to help them\nestablish and maintain a thriving career. For example, Better Homes and Gardens\u00ae\nReal Estate agents have access to a full<a href=\"https:\/\/greenhouse.bhgre.com\/content\/BHGRE\/en\/content\/marketing\/Marketing_Overview.html\"> <\/a><a href=\"https:\/\/greenhouse.bhgre.com\/content\/BHGRE\/en\/content\/marketing\/Marketing_Overview.html\">range of marketing\nmaterials<\/a>,\nincluding sleek photos and more.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Commission Splits and Desk Fees<\/h4>\n\n\n\n<p>The bottom line is what matters to most agents. They\nwant to make money, and that means working for a broker that offers the best\npossible commission splits. Shop around to find out what the local brokers\noffer their agents. Find out if agents are required to pay desk fees and other\nexpenses or if they broker cover them. A large commission split might add up to\nless than expected when these costs are deducted. Do the math to find the right\nagency.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Awards and Professional Memberships<\/h4>\n\n\n\n<p>While awards are not the only indicator, they show\nif a broker excels in a particular area. Agents working for an award-winning\nagency are likely to generate more leads. People know they can trust an agency\nthat wins awards for its excellent performance. Consider if the broker is a\nmember of well-known professional organizations, such as the NAR.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Lead Generation Protocols<\/h4>\n\n\n\n<p>Leads are a lifeline for agents to earn an income.\nAgents are expected to generate their own leads by tapping into their personal\nand professional network of contacts. Smart marketing, attending community\nevents, and referrals are other ways to get more leads. Some agencies also\nprovide leads to their agents, which sweetens the deal for newbies. Inquire\nabout the lead generation protocols to ensure there will be opportunities to\nconnect with more potential clients. Have a<a href=\"http:\/\/fortune.com\/2015\/09\/13\/delta-ceo-richard-anderson-business-partnerships\/\"> <\/a><a href=\"http:\/\/fortune.com\/2015\/09\/13\/delta-ceo-richard-anderson-business-partnerships\/\">frank discussion<\/a> about commissions and leads to\nget aligned with the right broker.\n\nCompleting the necessary\nreal estate education and<a href=\"https:\/\/bhgrealestateblog.com\/real-estate-agent-license\/\"> <\/a><a href=\"https:\/\/bhgrealestateblog.com\/real-estate-agent-license\/\">getting a real estate\nlicense<\/a> is just\nthe first step to success. Choosing the right agency can make or break an\nagent&#8217;s career. Craft a compelling resume, visit different brokers in the area\nand choose the one that helps agents soar to their successful destinies.\n\n\n\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Getting a real estate license? Better Homes and Gardens\u00ae Real Estate shares savvy tips for choosing the right agency after your real estate education is done.<\/p>\n","protected":false},"author":181,"featured_media":27031,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[41,81,171,181],"tags":[1321,2641,16601,34561],"class_list":["post-27021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-planning","category-education-2","category-productivity-2","category-real-estate","tag-agent-tips","tag-aspiring-agents","tag-getting-a-real-estate-license","tag-real-estate-license"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Real Estate Lead Generation | Better Homes and Gardens\u00ae Real Estate<\/title>\n<meta name=\"description\" content=\"Getting a real estate license? 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